A Terrific Way to Explain What Your Company Sells

 Why saying "we can do it all" is not effective and one technique you can use to explain what you sell in an engaging and easy to understand. Use it and your services will sell themselves.

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How to Make Networking Easy

 If you're like me you find the whole idea of networking stressful. Walking into a room of people, making small talk...but over the years I went from terrified to networking champ. Here's one strategy and one tactic that will make all the difference.

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Shortening Sales Cycles B2B

 If you've been experiencing longer sales cycles when selling B2B you are not alone. A recent Harvard Business Review article tells us why and provides a solution. Read the Harvard Business Review Article: The New Sales Imperative:

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Stop Talking To Yourself!

 The single biggest problem every business selling b-to-b has and the one thing you as the owner can do to make sure you get out from under it and put your company on track to succeed.

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Inbound Marketing Does NOT Work

If you sell B-to-B do not count on Inbound Marketing to fill your pipeline with qualified leads. It simply does NOT work. Here's what does. 

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